InnerBloom Therapy

Brand, logo, and website design for InnerBloom Therapy Practice in Chicago, IL. Licensed Clinical Social Worker (LCSW), Denise Gulotta, came to me with a Squarespace website she built herself and a logo that someone close to her had designed. We kicked off our collaboration with a heartfelt conversation. Her work had slowed down and she wanted to attract more adult clients after working with kids and teens for years. We connected on a deep level, discovering shared interests and synchronicities, and visions of what I wanted to do for her website formed in my mind. She trusted me to run wild with nature imagery, videos, and animated touches, elevating her site to a new level. Her new web design informed the creative direction we took for her brand identity, and her logo was a breeze because she knew exactly what she wanted. Custom branded social media templates, cover imagery, and an email signature followed, and the rest is history.